Квест-тест hh.ru
Новогодний промо-проект для крупнейшего портала России по поиску работы
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Новогодний промо-проект для крупнейшего портала России по поиску работы
посмотреть видеокейс
To achieve the goal of the project, to recharge users with the holiday spirit, the following tasks were set:
01.Develop a themed quest test - New Year's mini-games
02.Come up with funny jobs with a description
03.Draw 14 stickers for jobs
Illustrations of stickers and items for mini-games, copywriting, development of 8 New Year's mini-games, the logic of building steps and stages of the game
Each sticker matches a certain New Year's profession, which appears after passing the quest test
Завскладом Деда Мороза
Командир снеговичкового отряда
Менеджер по гирляндным закупкам
Заведующий праздничным настроением
Руководитель банного департамента
Тестировщик ледянок
Оливьешный сомелье
Дегустатор мандаринок
Укладчик на ночь
Кутежный лекарь
Зажигатель бенгальских огней
Похметолог
The screen shows the user how many levels he has passed, what "perks" he has got, and what else he can get
The user is offered to answer the questions by choosing one of three possible answers
To go to the next level of the game, you need to answer 5 questions
Based on the chosen answer option a certain mini-game appears
The goal of the game is to collect items that will open the exit from the labyrinth. There are only 3 exits. A certain set of 3 items opens one of the exits. Depending on the exit chosen by the player (the items that opened it), a job opens.
The player is offered 9 items to choose from, 7 of which can be placed on the Christmas tree. By placing all 7 items on the Christmas tree, the player gets a job. Depending on the items used, the player gets a job.
The player should catch 7 different items in the bag, which fall from above. After catching all 7 items, the player gets a job. Depending on the items used, the player gets a job
The player is offered 9 items to choose from. To complete the game, you need to use any 7 items that interact with the fireworks, slowly lighting it. After using 7 items, the player lights a firework, breaks the left icicle. Depending on the items used, the player gets a job
After completing the game, a screen appears with items that have opened a job. By moving the circle from left to right, the item cards are connected to open a job
The screen shows the user how many professions he has opened. The more jobs you open, the more rewards you get
At each level, the user is waiting for certain bonuses for participating in the quest test
Share:
The user could share the result of the quest test on social networks, recharging not only himself, but also his friends with a New Year's mood
Level 1 bonuses
At each level, the user gets certain bonuses from hh and GeekBrains. Promo code for a 15% discount on a Career consultation from hh
Bonuses Level 2
Promo code for a 15% discount on a made-up resume from hh
Level 3 bonuses
Promo code for a 60% discount on all courses from GeekBrains
A New Year's wish from an advertising agency and the principles of their work
General information about the New Year's project
To complete a mini-quest and collect all the bonuses is also available to the user from mobile devices, thanks to the adaptability of the project
Meet the Ojoteam team that ensured the effective implementation of the project's goals and objectives